Searching for Amani
Through an impactful campaign focused on education and raising awareness of the film's challenging yet essential themes, our goal is to shift attitudes, broaden perspectives, and inspire action. The core of our impact strategy is to empower people worldwide to discover and resonate with the film's message, utilizing the tools we provide to initiate their own movements and foster the independent growth of the campaign. We aspire for the campaign to extend far beyond our immediate reach and have a ripple effect that reaches a wider audience.
Through an impactful campaign focused on education and raising awareness of the film's challenging yet essential themes, our goal is to shift attitudes, broaden perspectives, and inspire action. The core of our impact strategy is to empower people worldwide to discover and resonate with the film's message, utilizing the tools we provide to initiate their own movements and foster the independent growth of the campaign. We aspire for the campaign to extend far beyond our immediate reach and have a ripple effect that reaches a wider audience.
Searching for Amani, a character driven coming-of-age story set to the backdrop of a climate crisis, follows thirteen-year-old aspiring journalist, Simon Ali, as he uncovers the mystery surrounding his father’s murder. Simon’s father was killed in 2019 while working as a nature guide in Laikipia’s largest wildlife conservancy.